Your guide to our filters: Find your desired product in seconds!
Don't you sometimes feel like you're looking for a needle in a haystack? To help you quickly and easily find exactly what your hair needs, we've added some smart filters. Here's how:
Each product has a "Suitable for" label indicating: "Hair type 2, 3, 4" or "All hair types"
Example: "African Pride Moisture Miracle Conditioner: Ideal for hair type 3-4 | Also suitable for hair type 2"
Showing 1-3 of 3 Results
As I Am - Cleansing Pudding
CHF 14.85
CHF 18.40
Tax included.
The As I Am Cleansing Pudding is a shampoo specially developed for natural, curly and frizzy Afro hair. This brand is dedicated to caring for these unique ha...
As I Am - "Cooling" styling jelly for definition and shine
CHF 22.50
Tax included.
The As I Am styling jelly is a perfect choice for creating wash 'n go hairstyles. Not only does it provide excellent definition, but it also gives your hair...
As I Am – Defining cream for natural high definition style
CHF 22.00
Tax included.
The As I Am Defining Cream offers an optimal solution for shiny and bouncy curls or twist styling. Rich in natural ingredients, this cream gives your hair a ...
Showing 1-3 of 3 Results

Hair types 1-4 explained simply!

Find your hair type based on pictures and characteristics.

Hair type 3A

  • • Large, defined curls
  • • Shiny
  • • Can be appealed

Hair type 3B

  • • Tighter curls
  • • More volume
  • • Requires moisturizing care

Hair type 3C

  • • Very tight curls (corkscrew curls)
  • • Large volume
  • • Prone to dryness

💡 Hinweis: Viele Menschen haben eine Mischung aus zwei Haartypen — das ist normal.

Filter function explained quickly!

Here's how to use the filter correctly and find your desired product.

Use our intelligent filter functions to find your desired product.

Interesting articles

Get useful advice on how to achieve your perfect hair.

Our brands

Some of our brands and the family are growing!